TikTok Marketing takes you through the complete process of marketing through TikTok, the leading social media platform. We show you every step on your journey from indecisive beginner to well-oiled marketing machine! Never before have so many marketers had access to such a powerful and comprehensive platform as TikTok. The TikTok platform offers all the features that marketers need to engage with their customers, track their results and maximize their profits. This book will help you leverage the TikTok platform to promote your products and services to your customers. You will learn how to use the app to engage with your existing customers and market to prospective ones. You will learn how to create customized ads for your business, how to generate leads and track results. You will also discover how other marketers have used TikTok as a means of promoting their products and services.